The importance of monitoring customer loyalty is gaining steam in our ever changing business world. Every day a new product launches into the market that lures customers to jump ship to the next best thing. The pressure within our networks to stay current is at times unbearable for not only your business but your customers as well. What can you do to keep your customers attention on what works instead of letting them chase whats new? Will asking them one question tell you everything you need to know?
Reading the Loyalty Measurement Best Practice Guide will give you a glimpse into the minds of the experts and ultimately into the minds of your customers.